Demand // Lead delivery

Lead Delivery & Appointment Setting

Qualified leads or commercial appointments on your calendar — criteria in writing.

The leak

What breaks today

Buying more names into a leaky response path just burns spend. Shared leads sold as exclusive, fuzzy qualification, and no replacement policy are how trust breaks in this category.

What changes

  • Written qualification criteria before launch — so "lead" and "appointment" mean the same thing to both of us.
  • Exclusivity (exclusive vs shared) stated in plain language before spend starts.
  • Leads and booked appointments land in HighLevel and follow-up — not a spreadsheet and a prayer.

How it works

  1. 1

    Define qualification

    Geography, service type, urgency, budget signals, and anything else that defines a good job — written before campaigns or outreach run.

  2. 2

    Choose the model

    Per qualified lead, per commercial appointment set on your calendar, or hybrid with a base. Exclusivity and replacement rules go in the agreement first.

  3. 3

    Deliver into the system

    Inquiries and appointments land in HighLevel and the same follow-up engine we deploy for systems work — so speed-to-lead is not optional.

The lead that was never yours alone

You paid for a “hot” lead. So did two other companies. Everyone called. The prospect felt hunted. You felt played. Lead delivery here starts with a boring sentence in the agreement: exclusive or shared — said out loud before the first dollar moves.

Never-Miss before volume (when response is the leak)

More names into silence helps no one. If forms sit unread and rings die after hours, we may refuse to scale delivery until speed-to-lead (Never-Miss) can catch. Appointments and leads still land in HighLevel and follow-up — the same catch path Systems installs. The how it works audit decides Systems, Demand, or both before money moves.

A name is not an appointment

A spreadsheet of people who “might be interested” is not a meeting. Commercial appointment-setting is the model where we confirm fit against the written criteria and put a time on your calendar. You still run the conversation. If what you actually need is more names into a system that already catches, say so — we will not dress a list as booked work.

What fuzzy qualification costs

If “lead” means something different to the seller and the buyer, every dispute is predictable. Count how many leads last month were wrong geography, wrong service, or no intent. That percentage times what you paid is the cost of fuzzy definitions. Written criteria and a replacement policy are how that percentage becomes a managed risk instead of a monthly argument. We will not invent a close rate for the pitch.

What you are buying — and what you are not

You are buying qualified output into your pipeline. THP owns the campaigns, landing pages, and lead source for this product. You do not own those ad accounts or pages. If you want account ownership and management inside your own Meta/Google accounts, that is Paid Ads Management — a different product on purpose.

National remote

THP Solutions delivers nationally — remote qualification, remote campaign ops, meetings on your calendar. Call (239) 310-4222, contact, or book a free automation audit. St. Petersburg is the registered office, not a claim that we only work one metro.

Edge cases we plan for

  • Your response system is slow → we may refuse to scale delivery until speed-to-lead exists.
  • Seasonal spikes → volume plans and qualification stay explicit so “busy month” does not quietly rewrite the definition of a lead.
  • Hybrid pricing → fits when volume swings hard and pure per-lead pricing would whip the month around for both sides. Base plus performance only when both understand the math.
  • Pilots are available when they reduce risk for both sides — a defined test window with defined volume, not a permanent discounted rate.
  • CRM not ready → CRM buildout may come first so delivered work has somewhere honest to land.

What's included

  • Written qualification

    Criteria on paper before launch. Volume without fit is not the product.

  • Commercial appointment-setting

    When you buy the appointment model, we qualify the prospect and put a meeting on your calendar. You run the conversation.

  • Model clarity

    Per qualified lead, per booked appointment, or hybrid — chosen up front.

  • Exclusivity stated

    Exclusive or shared, in plain language, before money moves.

  • Replacement terms

    What happens when a lead or appointment misses the agreed standard — written before launch.

Next step

Not sure system, leads, appointments, or both?

Thirty minutes. We decide together whether you need the Never-Miss system first, a lead feed, commercial appointments on the calendar, or both — with exclusivity and pricing in writing before money moves.

Book a free automation audit

Questions

What models do you offer?

Per qualified lead, per commercial appointment set on your calendar, or a hybrid with a base. We pick the structure that matches how you sell — and write it into the agreement before spend starts.

What is commercial appointment-setting?

We qualify the prospect against the written criteria and book a meeting on your calendar. You run the sales conversation. It is not a shared name dump, and it is not paid ads in accounts you own.

Exclusive or shared?

We state which you are buying. Exclusive leads or appointments cost more and go to one buyer; shared leads are cheaper and may be sold to multiple buyers. No fine-print surprises.

Who owns the campaigns and lead source?

THP owns the campaigns, landing pages, and lead source. You are buying output delivered into your pipeline — not ownership of the ad accounts or pages we run for delivery.

What if a lead or appointment does not meet the criteria?

If it misses the written qualification standard, you flag it, we review it against the criteria, and it's replaced or credited per the agreement. The dispute process is in writing before launch.

Do you publish pricing?

No. Pricing is quoted per business after a call. We will discuss structure openly; we will not post a universal number that pretends every market is identical.

Next step

Ready to talk qualification and model?

Book a call. We put criteria, exclusivity, replacement, and structure in writing before spend starts. Or call (239) 310-4222.

Book a free automation audit

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